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Don’t Let Shiny Objects Distract You From The “Why” of the Marketing Equation They say everything is easier when you have a plan.  Marketing is

Focus & Planning: Determine a marketing budget – and stick to it Companies large and small, established or start up all need to establish a

MAI has over two decades of experience with aviation industry public relations, press releases, and media management services. Our longstanding relationships with editors and publishers

Content, Content, Content As we head into 2020, one of the most effective ways to build your business and gain exposure to potential customers is through

1. Simplicity Simple logos are easily recognizable and are remembered most. 2. Scalable Logo should be able to be scaled up or down and still

Just a few quick tips and reminders on how to get the most out of your tradeshow program this year, no matter what your budget

Grow your brand awareness with promotional items, the most highly regarded form of advertising! 85% remember the advertiser from a branded item like a shirt or

So you have a website, great, but does it have Google analytics? If it does, are you monitoring or reviewing the free reports it provides

1. Protects Sensitive Data
When someone is on your website is submitting a contact form, login form, or credit card information, an SSL certificate is crucial to keeping their data safe….