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At MAI, we understand the unique challenges and opportunities within the aviation industry. Our expertise in aviation marketing goes beyond traditional strategies, offering you comprehensive

Don’t Follow The Squirrel! – Zig When Everyone Else Zags You are hyper-focused on your business and to some extent, what your competitors are doing.

Don’t Forget Traditional Marketing Channels! With an uncertain market landscape and possibly tighter budgets, as marketers, we need to focus.  This is no time to

Ignore The Squirrel….For Now. Incorporate Some Basic Digital Marketing In Your Mix In this day and age, you shouldn’t be ignoring digital marketing in aviation. 

Look Beyond “Shiny Objects” For Untraditional Channels To Reach New & Existing Customers So you have a solid marketing budget and plan in place.  Are

Determine/define what you are doing to attract new business No one ever deliberately wants to cut back on new business.  But do you actually know

Determine/define what you are doing to retain customers It’s time you ask yourself the tough question:  What are we doing to retain our existing customers?

Nuts & Bolts Marketing: Stay in front of your customers – even if you’re traveling less. It’s a weird time out there.  The uncertain economy

Don’t Let Shiny Objects Distract You From The “Why” of the Marketing Equation They say everything is easier when you have a plan.  Marketing is

Focus & Planning: Determine a marketing budget – and stick to it Companies large and small, established or start up all need to establish a