NEW PROGRAM REDUCES WASTE ON TRADESHOW FLOOR AT NBAA

Chesterfield, MO –October 4, 2011–SmartBag™-Digital Tradeshow Bag, a complete digital literature management system, is being debuted at NBAA’s Annual Convention this year in Las Vegas, NV. The program was developed to simplify the process of sharing information and reduce the massive amount of printed materials that are wasted on the tradeshow floor.

Now there is a smarter way to collect important information at tradeshows. SmartBag™-Digital Tradeshow Bag is based on a well established technology that continues to grow in popularity–Quick Response Codes, or QR Codes. By utilizing QR code technology, SmartBag™ allows show attendees to use their iPhones to scan an exhibitor’s code and access all of the vital information they came to NBAA to receive. Now attendees can select the items they are interested in and manage those documents from their iPhones or web-enabled computers. Using SmartBag™ attendees can review, print, or email any of the literature an exhibitor has available. They can even request a hard copy of the literature to be mailed to them, all without leaving the tradeshow floor.

NBAA attendees can simply download the FREE app, scan the QR codes located at NBAA booths, choose the materials they are interested in, and move on to the next. With SmartBag™, attendees can take advantage of the following benefits the program has to offer:

  • No need to carry large amounts of literature around the show
  • Review the information when you’re ready
  • Organizational Tools for show floor included in app
  • Efficiency increased – Ability to send/receive materials directly from show floor.
  • Access to exhibitor materials for 30 days after the show without shipping it home
  • Accessible from virtually any web enabled device
  • Eco-conscious choice

Exhibitors can expect to enjoy the benefits of reduced cost of shipping, drayage & printing necessary for each show by minimizing the amount of printed materials needed in their booths.  Plus, by using SmartBag™, exhibitors are promoting green initiatives while reducing the amount of waste produced at tradeshows.

Developed specifically for tradeshows and event environments, SmartBag allows trade show attendees to download a FREE app by visiting www.digitalsmartbag.com to transform their smartphones into a scanning device. Once the app is installed, attendees can scan the individual SmartBag QR Codes visible on every participating exhibitor’s booth to access a full library of brochures, sales literature and promotional materials.

The program is now available for the iPhone, with Android and BlackBerry versions coming soon. The program is being introduced and tested by a select few exhibitors at NBAA.  Attendees can find the scannable QR code and take part in the new program by visiting participating exhibitors by looking for SmartBag™- Digital Tradeshow Bag counter cards at NBAA.

SmartBag™ – Digital Tradeshow Bag was developed to provide a literature management system to for all companies or individuals who attend, exhibit, or manage tradeshows. The program features a custom Smartphone app interface for “on-floor” management of materials along with an easy to navigate web portal that makes it easy to manage SmartBag materials from your laptop, desktop or tablet. This program gives exhibitors and show management a way to reduce waste of printed material, save money, and make it even easier for prospects and attendees to receive and review critical sales information. For more information on SmartBag please visit www.digitalsmartbag.com or call 636-530-0088.

SmartBag Press Release

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